A team of seasoned experts assisting public and corporate decision makers

Zins Beauchesne and Associates helps businesses and agencies in the area of marketing, development and innovation:

Marketing

We help businesses and agencies:

  • Gain a better knowledge and understanding of the environment, the market, and the business in which they operate
  • Better assess their market opportunities
  • Increase their sales and market shares
  • Conquer new markets and clients
  • Build loyalty and better exploit the potential of their existing client base
  • Increase their brand capital and strengthen their positioning (branding)
  • Increase the performance of their marketing efforts
  • Increase the performance of their distribution channels and market access
  • Launch new products and services using proven strategies

Development

We help businesses and agencies:

  • Assess business and investment opportunities or avenues
  • Increase their performance
  • Develop corporate or organizational growth and development strategies: vision, issues and challenges, strategies, action plans
  • Formulate solid development plans
  • Create successful business plans
  • Develop top-performing international strategies
  • Establish strategic and operational partnerships in Canada and internationally

Innovation

We help businesses:

  • Become more innovative
  • Develop new competitive advantages
  • Increase their R&D performance
  • Increase the success of their innovation efforts
  • Identify and implement the most innovative business practices