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Pierre Rochon, Economist, M.B.A.
Executive Vice-President, Zins Beauchesne and Associates


Mr. Pierre Rochon has 20 years of experience as a senior consultant in business-to-business marketing, economic development, strategic and marketing planning, and innovation strategies.

He holds a bachelor's degree in economics and an MBA, and has several years of management experience working at manufacturing and technology companies. He joined Zins Beauchesne and Associates in 1987 and now serves as the firm's Executive Vice President.

Mr. Rochon is active in the areas of manufacturing, communication and information technology, and regional and economic development. Over the course of his career, he has counselled numerous corporations such as Telus, Hydro Quebec, Domtar, Desjardins, etc., SMEs and public sector organizations.

An active member of the APDEQ, he is a senior consultant for the Communauté Métropolitaine de Montréal, Montréal International, Investissement Québec, the SGF, various regional development organizations (CRé, MRC, SADC and CLD), as well as various government agencies and departments such as the MDEIE, the DEC and the MRN.

Mr. Rochon has also conducted numerous feasibility and economic impact studies.

 
Zins Beauchesne and Associates is a consulting firm specialized in marketing, development and innovation.